How to Maximize Loyalty Points at Full-service Restaurants? Come Check out the Tips!
In the previous blog, we discussed the tips and advantages of utilizing Chowbus loyalty points. Today, we will explore specific cases to illustrate how full-service restaurants can make the most of loyalty points.
How X Pot Quickly Accumulated 100k Points
X Pot actively participated in testing the loyalty points system right after its launch. Within the first week of activating the points system, they accumulated nearly 100,000 points.
Key Highlights of X Pot's Loyalty Points Strategy:
100 Points for Registering as a Member
Newly registered members receive 100 points (by adjusting the points on Dashboard), enhancing the attractiveness of membership registration.
Earn Points for Every Dollar Spent
Customers earn 1 point for every $1 spent.
Double Points on Weekdays
Manually adjusting the redemption ratio to $1 = 2 points on weekdays to boost customer traffic.
Points Redeemable for Discounts
Customers can choose to redeem a "10% discount." The staff verifies its availability during the applicable timeframe and manually applies a 10% discount at checkout.
Entire Order Free with Points
Points can be redeemed for the "Weekday Lunch Combo for Two."
After customers become members and accumulate points, X Pot also utilizes Chowbus' CRM marketing SMS functionality to send various promotional messages to members for secondary marketing. This increases the frequency of communication, narrowing the gap with members.
Points Launch
Member Activities
Holiday Events
Promoting dishes
After learning about X Pot's strategies, let's move on to the practical aspects and explore the customer and restaurant interfaces.
How Do Customers Earn and Redeem Points?
Earning Points
Customers can accumulate points by dining while logged in as a member.
Checking Point Balance
After dining, customers can check their accumulated and redeemed points in the SMS notification.
Redeeming Points
Once logged in as a member, customers can redeem points for menu items or gifts.
How Do Restaurants Set Up Loyalty Points?
It only takes three steps to launch loyalty points.
Set Up Point Rules
After enabling the member points switch, set rules like "Earn Y points for every $X spent."
Enable Points Attribute for Categories
Enable the "Is Points Category" switch in a category to allow setting the required points for items in that category.
Set Points Price for Items
For items that can be redeemed with points, set the required points.
Unsure about which loyalty points strategy suits you best? No worries! Our account managers can help you tailor the most suitable plan for your business.
If you're a new customer, simply book a demo with us!
We look forward to sparking more inspiration and strategies together!
To learn more about POS systems and what might be the right fit for you, book a POS demo/consultation with Chowbus! We're the #1 POS tech system for US-based restaurants!
Recommended Articles:
